Sirocco Hospitality Group Partners with AirAsia BIG
Sirocco Hospitality Group, one of Malaysia’s most comprehensive hospitality consultancy and advisory groups with a chain of hotels under its wings, is set to provide AirAsia BIG Members exciting offers and discounts.
The formidable partnership with AirAsia BIG will be one of the travel line marketing arms for Sirocco Group as AirAsia BIG will be marketing Sirocco Group through its channels to a reach of over 24 million BIG Members.
All hotels under the management of Sirocco Group will be able to enjoy this advantage and travellers can save more on not just flights and accommodation, but also attractions as well as retail offerings through the existing partnerships that both Club Sirocco and AirAsia BIG have already established.
Datin Lea Chan, CEO of Sirocco Hospitality Group Sdn Bhd said, “This partnership with AirAsia BIG is a good opportunity for Sirocco Group to market our services not just locally but globally. Working with AirAsia BIG we have created an integrated platform whereby our existing Club Sirocco members will be able to benefit from the generous offers and redeemable rewards.” She added that this was timely as both partners start preparing for Visit Malaysia 2020.
AirAsia BIG Chief Executive Officer Spencer Lee commented, “This partnership will be an excellent way for us to promote Malaysia and offer extra hotel offerings to our members. We also want to use this partnership as a platform to inform our loyal BIG Members that they can now earn and redeem points when booking Red by Sirocco and soon MONOPOLY Mansion and Planet Hollywood. With our BIG Points, members can do more than just redeem AirAsia flights.”
Members of Club Sirocco from the five different tiers of membership are currently enjoying priority invitations to events, dining discounts, birthday and anniversary specials, discounts on spa and massages, shopping vouchers, merchandise and free stays. For every ringgit spent, members receive ten points.
Sirocco Hospitality Group is a subsidiary of M101 Group of Companies. Its unique diversity of expertise enables the group to offer a comprehensive range of services to ensure maximum return on investment to owners and investors. Each programme is tailor-made to fit the needs of the project at hand. It offers practical support to hospitality organisations regardless of size and prides itself on building meaningful client relationships. Sirocco Hospitality Group will soon MONOPOLY Mansion and Planet Hollywood in the heart of Kuala Lumpur.
